Roland DGA Launches TrueVIS Value Up Program

Roland DGA has announced the launch of its new TrueVIS Value-Up Program, offering current owners of Roland TrueVIS VG series wide-format printer/cutters the opportunity to upgrade the print durability guarantees, capabilities and cutting power of their existing inkjets. This upgrade enables TrueVIS VG-640 and VG-540 owners to make their print-er/cutters compatible with the latest TR2 inks, print/cut functionalities, and other im-provements of Roland’s recently launched TrueVIS VG2 series.

The TrueVIS Value-Up Program gives VG owners access to several VG2 advantages, includ-ing TR2 ink compatibility with certified print results on 3M and Avery Dennison media, a wider color gamut with ultra-vivid True Rich Color enhancement, new cutting and auto-mated maintenance capabilities, advanced productivity and efficiency features, and much more.

“Our new Value-Up Program offers a quick and easy way for current VG owners to ‘super-charge’ their existing printer/cutters with next-generation TrueVIS VG2 color and per-formance,” said Daniel Valade, Roland DGA product manager of digital print.

The VG series with new TR2 ink is certified for long-lasting results by the 3M MCS War-ranty, providing users with assurance of the quality and durability of their graphics. The VG series with TR2 ink has also earned Avery Dennison’s ICS Performance Guarantee cer-tification, which provides outdoor durability protection for up to four years and indoor durability protection for up to seven years.